Strategy Director Mat Leave FTC

Ownership of strategic excellence across a portfolio of top tier clients: Orchestrating and overseeing the strategy team’s delivery across clients.

Strong multidisciplinary strategist, enabling team to reach creative, commercial and strategic breakthroughs: Leading by example, practicing strong, simple and shit hot strategy while pushing our thinking into new spaces and channels to work towards 360 vision.

Serves as knowledge source by staying at the cutting edge of consumer, category and culture: Drawing from a broad knowledge of categories, brand challenges and best in class case studies to inspire fresh insights and shape new ways of thinking.

Cuts to the heart of complex commercial client challenges, spotting the opportunities within.

Empowers client teams to deliver exceptional brand strategy across the full spectrum of Thirst’s strategic offering including: brand ideas, innovation, diagnostics, campaign and messaging, collaborating with other expert strategists to fill in knowledge gaps.

Shapes and builds Thirst’s strategic tools and contributes to overall development of the suite.

Facilitates and moderates workshops with senior stakeholders

Drives successful New Business ventures through pitch work and proactive provocations to unlock new opportunities.

Delivering client growth within a portfolio of top-tier clients: Collaborating with your hub’s client and creative leads to unlock and deliver sustained new growth opportunities.

Build, lead and grow strong senior client relationships: Become a trusted and respected partner through a deep understanding of their vision, business and challenges, spotting opportunities within.

Works collaboratively to drive and strengthen client development plans

Enhances Client Leadership proposals and helps team define strategic scopes of work, managing resources efficiently to maximise value to the business and our clients

Exceptional visual and verbal communicator creating presentations that gets hearts racing as well as heads nodding.

Serves as the authoritative voice of strategy across clients.

Communicates confidently and clearly at all organisational levels, adapting style to various contexts and mentors others to do the same.

Writes persuasively and creatively for diverse brand styles and categories, as well as reviewing team’s work.

Enhances Thirst’s strategic thought-leadership and marketing, tying in with Client Dev and New Business objectives to continue to raise Thirst’s reputation.

Embed inspirational and seamless strategic practices to unleash creative potential and sell in creative excellence: Using inspirational, immersive briefs and brand mentors to inspire powerful creative solutions and using unbreakable storytelling to sell into client.

Encourages team to collaborate in a timely fashion to ensure creative and strategic thinking are seamlessly interwoven.

Coaches team to evaluate and enhance compelling big ideas and articulate how they affect brand touchpoints.

Actively seeks ways and channels to push the creative work further

Empowering line manager, mentor and collaborator: Nurturing and growing talent and strategic capability within team and across departments.

Shapes best strategic processes across the agency: Collaborating across functions to review, refine and implement best in class practices.

Delegates down holiday handover, develops, deploys freelance network and works with HoS to recruit strategy roles Informing proactive recruitment, managing overflow and filling any knowledge gaps on the path to 360 strategy.

Leads/participates in key cross-departmental initiatives in order to deliver against business focus areas.

Upholds and cascades the agency’s strategic vision, ensuring team members know their role within it.

Positive, ambitious and entrepreneurial spirit: Building up morale and positively pushing self and team to reach new heights.

Deeply experienced in, and passionate about, the global brand and beverage industries and shares knowledge with wider team.

Leads by example, building trust by displaying integrity, honesty, reliability, responsiveness and openness, encouraging such behaviours in others.

Coaches team to manage conflict, address challenges and highlights the learning and development opportunities in front of them, knowing when to elevate to HoS.

Recognises team’s achievements in both their professional and personal lives.
​