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Strategy Director

With a growing portfolio of brands and projects from across the globe, we are looking for a Strategy Director across Thirst and Hunger. Strategy is at the very core of what we do and why we consistently deliver work that is not only creatively rare but commercially right. Sitting within the team alongside our other Strategy Directors and Creative Brand Strategist, we are looking for someone who has a proven track record of delivering brand strategy to the highest standard. Someone who will not only take over on some of our key clients, but help drive them forward, becoming a trusted strategic partner to senior stakeholders. This person will be a true collaborator, using their talents to lead, inspire and grow the team around them. While our strategic work is diverse, these three areas - curiosity, simplicity and storytelling - sit centrally to our thinking and are key criteria our new Strategy Director will need to excel in. 

A successful applicant will have:

  • Minimum 8 years of relevant experience in brand strategy agency or client-side with a focus on food and beverage
  • Experience in sitting at the top table with clients, helping them use brand strategy to achieve their commercial objectives 
  • Proven track record of building world-class brands across diverse markets and touchpoints
  • Enviable communication skills with the ability to clarify and simplify complex challenges and sell in creative ideas in exciting, inspiring ways
  • Ability to use insights and research to unlock powerful strategic opportunities
  • Strong leadership qualities, determining best strategic process for projects and delegating work to the wider team as needed
  • A drive to promote collaboration and strategic thinking with clients and our internal team alike with integrity and reliability

Responsibilities will include the ability to: 

  • Build, lead and grow senior client relationships: Lead key client relationships through a deep understanding of their vision, their business and the challenges and opportunities they face. Become an extension of their team, a trusted brand guardian and the go-to for big brand problem solving. 
  • Accelerate client development and new business: Collaborate with the client services team and new business director to develop and grow client potential as well as determining the right strategic approach for potential new projects. 
  • Devise and deliver transformational brand strategies: Use sharp, simple thinking and clear communication skills to unlock compelling brand strategy. From brand ideas to portfolio architectures, innovation platforms to messaging strategies and everything in between.
  • Engage consumers, shape categories, inform culture: Staying at the forefront of consumer, cultural and category shifts to be able to turn old ways into fresh thinking, by drawing from a broad experience of categories and brand challenges.
  • Inspire world class creative work: By providing the right amount of strategic focus and fire to fuel powerful ideas, then using unbreakable storytelling to sell them in.   
  • Supercharge our thought leadership: Continuing to position Thirst and Hunger as strategic powerhouses, creative agitators and leaders in our field through provocative thought pieces and PR.

About the Benefits

The right person will be rewarded with enviably creative projects, a super talented team to help you grow and a great working atmosphere...plus a lot of craft beer and spirits (if that’s not your thing we’ve got non-alcoholic options too).

If this sounds right up your street an attractive package is open for discussion including a competitive salary and flexible working culture.

This position is open to fully remote applicants, we are an agency with a Hybrid working culture with a number of our team working remotely from around the UK and Europe.

Excited? Hell yes. Interested? Then please send over your CV with a note on why you would be a great addition to our team to work@thirstcraft.com

Want to talk to us about a project? Please get in touch with Chris using the form below.

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